As I wrote in my mission statement in this blog, I was going to launch some concept sites. This post is about the first one I’ve launched. Read about the ups and downs of it.
In many forums, one of the most often recurring questions is; what is my site worth? This is not an easy question to answer, especially if you don’t know the site in question and it is totally impossible if you don’t know or don’t get the business model behind it.
There is at least one type of site of which it is quite possible to estimate the value within reasonable bounds and that is a site which derives income from CPM (get paid per 1000 impressions) ads. These kind of sites run completely on traffic and traffic alone. More traffic is more money for that kind of site.
I have been working on a project to get as close as possible to the value of a CPM as I possibly could and I think we have succeeded in doing that. But we also created some interesting side effects.
One of the favorite sites of marketeers seems to be clickbank.com. There are thousands of ‘interesting ‘products with shiny pages shouting about how exactly you can train your dog or your child. Or of course; how to be a rich person very fast. Of course I would like to be a rich person very fast, so I occasionally try this stuff out, even only for kicks to see what crap someone writes and the psychology of why someone would buy that actually.
One of these books is the getgoogladsfree ’system’. This system promises you that you can, quite easily have your Google adwords ads running for free! Sounds amazing doesn’t it? Well it is quite amazing and that’s why it very probably does not work. Seems many people are desperate enough to buy systems that cannot work, probably because they have money trouble, enough of their jobs etc.
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